TITLE: The Latest from LinkedIn for Those in Transition (and Others)

PRESENTER 

Bruce K. Segall, President, Marketing Sense and LinkedIn Specialist

WHO SHOULD ATTEND? 

This workshop is primarily for professionals who are in transition. Those who operate small businesses – either on a temporary or permanent basis - will also benefit.

OVERVIEW: 

LinkedIn is THE place where professionals go online to network with one another, as well as being a top-rated site for job seekers. In this presentation, Bruce Segall will provide a holistic view of the various ways that LinkedIn can help those in transition and other professionals.

In this workshop, you will learn how to:

• Improve your LinkedIn Profile so that you become more memorable to potential employers and others in your network  
• Build your career brand using LinkedIn
• Use LinkedIn search and alert features in a proactive manner to apply for jobs, network with those in your target industries and companies, and stay current in your field

ABOUT THE PRESENTER:

Bruce Segall is an experienced Marketing professional with 25 years of experience in large financial services companies and smaller firms before becoming President of Marketing Sense in 2010. He has recently trained over 200 clients and 60 professional groups on LinkedIn. He writes frequently on LinkedIn. Bruce has a BA from Yale, an MBA from Stanford Business School, and has lived in the New York area with his family since 1987. In his spare time, Bruce enjoys long recreational bike rides in Northern Westchester and beyond