Meeting Information
Is a Commodity Mindset Limiting Your Business? 4 Reasons Why.
Wednesday November 17, 2021
10:00am - 10:45am US/Eastern GMT-5:00


Meeting capacity:


Suggested Donation:


Topic: Is a Commodity Mindset Limiting Your Business? 4 Reasons Why.

Speaker: Sherre' L. DeMao, founder, CEO and Strategy Maestro of BizGrowth Inc.

The Harvard Business School teaches that, "Like death and taxes, commoditization of your products is a given." However, this doesn't mean you must accept eventual commoditization as a death sentence to your competitive edge. On the contrary, by paying attention, you can proactively shift for strategic advantage, not just competitive advantage.  Based on 30+ years helping companies disrupt and shift against economic and competitive affronts for double and triple-digit growth, Sherre’ will get you thinking in new ways about your company and your role within a company. 

You will learn:
-  The four reasons a commodity mindset occurs
-  The keys to attraction, retention and preference building
-  When a role or position is viewed as a commodity

Speaker's bio:
Sherré DeMao is CEO and Strategy Maestro of BizGrowth Inc, an award-winning firm specializing in next-level, next-idea solutions for entrepreneurs.  A Certified Growth Strategist, she is an expert in helping companies grow in value and worth. A nationally acclaimed author, speaker, and impassioned researcher, she is currently conducting a groundbreaking study linking a company's stock value to corporate culture.  Sherré has been a featured expert on profitability and strategy at Business & Industry, Controllers and CPA Society conferences and for CPE credit around the country. Her out-of-the-box thinking resulted in her being inducted into the Evolutional Business Council, dedicated to purpose-driven thought leadership on a global scale.  She was also featured in Huffington Post’s Thrive Global series entitled Women of the C-Suite last fall. 

Her first book, Me, Myself & Inc., introduced an alternative Life Synergy approach for entrepreneurs versus Work/Life Balance, resulting in her being a subject matter expert for the university textbook Smart Start-up Business Management.  Her most recent book, Dream Wide Awake, was released in 2020 and was selected by the National Association of Women in Construction for their Leadership Book Club. Her next books, The Profitability Quotient and The Prosperity Imperative are expected to be released in 2022.

Sherré DeMao
CEO of BizGrowth Inc
[email protected]
T. 704.483.2941 
C. 704.231.3847


Sherré DeMao
CEO of BizGrowth Inc
For meeting information, please contact:

Sandy Petty

(404) 919-7022 +ext: 3
Please login/register in order to RSVP and see the participants list.