Topic:  Mastering Startup Fundraising: A FENG Session for Finance Leaders

Speakers: Mark Sue, CFO, Strativ Inc & Co-Chair, FENG IT SIG

Presentation: 

Raising capital in 2025?

Want to secure the funding you need without giving away too much equity?

Join us for a high impact, visual first session designed for CFOs, controllers, and founders, inspired by the “Guide to Raising Money for Your Startup”. This session will break down complex fundraising strategies into clear, actionable steps backed by beautifully designed infographics.

You’ll Learn How to:

- Navigate pre- and post-money valuations with confidence

- Clean up your cap table and avoid dilution traps

- Spot & negotiate term sheet red flags

- Align with the right investors for your stage

- Unlock non-dilutive capital opportunities to fuel growth without giving up equity

Speakers' bios:

Mark Sue: Financial Strategy & Business Growth Expert
Mark is a trusted finance partner and operational team member who helps turn a start-ups vision into an operations plan and drives results.  Mark has an engineering and finance background, foundational skills from top Wall Street Investment Banks, and significant experience in driving growth for venture-backed start-ups.  

Mark has spent his career guiding companies to achieve their strategic goals through effective financial planning and a focus on performance metrics.  He has successfully supported Series A, B, and C software companies with investor positioning, budget planning, and closing equity and debt financing.Mark is known for his ability to create informative KPIs and guides for the management team to track progress on a regular cadence, to measure attainment vs. targets.  Mark also incorporates benchmark data in his internal presentations and charts the course for  companies to premium equity valuations relative to their peer group. 

Mark collaborates with sales and teams across the organization to drive results.  Mark has supported GTM initiatives and marketing efforts and ties it all into financial modeling and customer acquisition strategies to help start-ups drive growth efficiently.  In addition to the accounting system setup, financial reporting, and board packet preparation, Mark also enjoys building teams closely to develop team members in accounting and finance.